Releasing little duckies is a central activity of our #Quacktivism movement. We place these charming ducks in unexpected locations, aiming to ignite wonder and joy in those who encounter them.
Should you stumble upon one, feel free to take it along with you. Our intention is for these duckies to bring multiple smiles – whether you decide to keep it for yourself or pass it on to others who need a little duck-me-up power.
Occasionally, we spice up our duck releases with additional art projects and migrations, so be sure to keep a lookout for the duckies making their way through your streets. They are there to spread #DuckJoy and brighten your day
It all started with the eureka moment:
LittleDuckyDK
Rubber duckies make me smile! I think they make other people smile as well …
